Din San Diego

UX Researcher @ Kumu

About Din San Diego

Din San Diego is a UX Researcher currently employed at Kumu since 2021. With a diverse background in content management, marketing, and public relations, she has held various roles across notable companies in the Philippines.

Work at Kumu

Din San Diego has been serving as a UX Researcher at Kumu since 2021. In this role, she focuses on understanding user needs and behaviors to enhance the overall user experience of the platform. Her work involves conducting research, analyzing data, and providing insights that inform design decisions. Kumu is a social media platform that emphasizes community engagement and user interaction.

Previous Experience

Prior to her current position, Din San Diego held several roles in various organizations. She worked as a Content Manager at Sunnies Studios for seven months in 2019. She also served as a Content Strategist at Rappler from 2016 to 2017. Her experience includes a position as a Marketing Associate and later as a Marketing Manager at Tiffany Stained Glass and Aluminum Co. Inc. Additionally, she was an Apprentice in Public Relations at Unilever in 2014 and a Research Lead at UXPH from 2020 to 2021.

Education and Expertise

Din San Diego studied at Saint Pedro Poveda College from 1994 to 2009, completing her primary and secondary education. She then attended De La Salle University, where she earned a Bachelor of Arts in Psychology from 2009 to 2013. Her educational background provides a strong foundation for her work in user experience research, allowing her to apply psychological principles to understand user behavior.

Contributions to UXPH

Din San Diego serves as the Internal Growth Lead at uxph.org, where she contributes to the development and expansion of the organization. Her role involves strategizing and implementing initiatives that foster growth within the user experience community in the Philippines. This position allows her to leverage her expertise in UX research and her passion for community engagement.

Personal Interests

In addition to her professional work, Din San Diego enjoys creating mixtapes for special occasions. This hobby reflects her creativity and personal touch, showcasing her ability to blend different elements into a cohesive experience. Her interest in both fiction and non-fiction literature also informs her approach to user experience research, enhancing her insights and methodologies.

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