De Anna Frantzis, MBA

Revenue Operations Lead @ Kustomer

About De Anna Frantzis, MBA

De Anna Frantzis is the Revenue Operations Lead at Kustomer, where she has worked since 2023. She has a diverse background in revenue operations, marketing, and data analytics, with previous roles at Meta, Dealer.com, and Union Street Media.

Work at Kustomer

De Anna Frantzis has held multiple roles at Kustomer, currently serving as the Revenue Operations Lead since 2023. Prior to this position, she worked as a Senior Customer Success Manager from 2021 to 2022 and as a Customer Experience Operations Manager for a brief period in 2022. In her various roles, she contributed to enhancing customer success strategies and operational efficiencies.

Education and Expertise

De Anna Frantzis holds a Master of Business Administration (MBA) from Champlain College, completed in 2020. She also earned two Bachelor's Degrees: one in Communication from the University of Pennsylvania, obtained in 2013, and another in Data Analytics from Washington State University, which she is expected to complete in 2024. Her educational background equips her with skills in communication, data analysis, and business operations.

Background

De Anna Frantzis has a diverse professional background, having worked in various roles across different companies. She began her career as a Reporter at The Daily Pennsylvanian in 2011. She later transitioned to marketing roles at Union Street Media and Dealer.com, where she held positions such as Marketing Coordinator and Digital Campaign Specialist. Her experience spans digital strategy, customer success, and revenue operations.

Achievements

Frantzis played a key role in facilitating a $1 billion acquisition of Kustomer by Meta as part of a small operations team. Additionally, she implemented a department-wide software system that improved communication and increased the team net retention rate by 5%. At Meta, she designed the customer journey and developed a free trial motion, further showcasing her impact in revenue operations.

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