Mónica Mariño

Director Of Enterprise Sales @ Kustomer

About Mónica Mariño

Mónica Mariño serves as the Director of Enterprise Sales at Kustomer, bringing extensive experience in sales management from her previous roles at Twilio and CallRail. She specializes in data analytics to enhance sales efficiency and has a strong background in scaling sales organizations within startup environments.

Current Role at Kustomer

Mónica Mariño serves as the Director of Enterprise Sales at Kustomer, a position she has held since 2024. In this role, she is responsible for leading enterprise sales initiatives and driving revenue growth. Her work is conducted remotely from Atlanta, Georgia. Mónica's focus includes optimizing sales strategies and enhancing team performance to meet the demands of enterprise clients.

Previous Experience at Twilio

Mónica Mariño previously worked at Twilio, where she held multiple roles, including Director of Sales for Enterprise NAMER, LATAM, and EMEA from 2022 to 2024. During her tenure, she led the onboarding process for new Account Executives and Managers, contributing to the company's growth during a hyper-growth phase. Prior to this, she served as a Senior Sales Manager from 2022 to 2023 and as a Sales Manager from 2020 to 2022.

Sales Management Background

Mónica has extensive experience in sales management, having worked at CallRail in various capacities, including Sales Manager, Strategic Account Executive & Team Lead, and Account Executive from 2015 to 2019. Her responsibilities included managing teams and driving sales performance. She also worked at ECMC as a Sales Representative from 2014 to 2015 and at Aerotek as a Recruiter & Sales Representative from 2011 to 2013.

Education and Professional Development

Mónica Mariño earned a Bachelor of Science degree in Business Administration and Management from the University of Wisconsin-La Crosse. She has also completed several professional development programs, including the Sales Manager Bootcamp at Sales Gravy in 2020 and the Certified Professional Sales Person (CPSP®) and Certified Professional Sales Leader (CPSL®) programs through the National Association of Sales Professionals in 2018 and 2019.

Sales Specialization and Expertise

Mónica specializes in using data analytics to optimize sales efficiency, particularly within enterprise accounts. She has expertise in implementing sales methodologies such as MEDDIC and MEDDPICC, which are designed to enhance sales processes and drive success. Additionally, she is experienced in scaling sales organizations in startup environments, focusing on building teams with a growth mindset.

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