Jeff De Maria

Jeff De Maria

Head Of Marketing @ LAB3

About Jeff De Maria

Jeff De Maria serves as the Head of Marketing at LAB3 in Melbourne, Australia, where he has worked since 2023. With extensive experience in change management and a strong background in communication design, he effectively implements marketing strategies and prepares teams for successful project execution.

Current Role at LAB3

Jeff De Maria serves as the Head of Marketing at LAB3, a position he has held since 2023. His role is based in Melbourne, Victoria, Australia, and operates in a hybrid work environment. In this capacity, he leverages his extensive experience in change management to drive marketing initiatives and enhance organizational effectiveness.

Previous Experience in Change Management

Before his current role, Jeff held various positions focused on change management across multiple organizations. He worked as the Organisational Change Management and Adoption Lead at LAB3 from 2020 to 2023. His previous roles include Transition Change Manager at CareSuper, SuccessFactors Change and Training Manager at Orora, and Digital Transformation Change Manager at the Environment Protection Authority Victoria. These positions have equipped him with skills in impact analysis and business readiness assessment.

Educational Background

Jeff De Maria has a solid educational foundation in communication and change management. He studied Communication Design - Media Arts at California State University, Chico, where he earned a Bachelor of Arts and a Diploma from 2001 to 2005. Additionally, he attended Queensland University of Technology, achieving a University Study Abroad Diploma in Creative Industries in 2004. He has also been studying at APMG International, where he achieved the Change Management Practitioner certification.

Skills and Specializations

Jeff specializes in training development and delivery, which is crucial for ensuring that marketing teams are well-prepared. His expertise extends to communication design and stakeholder management, both of which are essential for crafting effective marketing strategies. He employs a personal approach to change management, focusing on building trust with staff and management at all levels.

Career Timeline and Key Roles

Jeff's career spans various roles in change management and marketing. He has worked at organizations such as the Bureau of Meteorology, where he served as Change and Communications Manager and System Adoption Manager. His experience also includes positions at AustralianSuper, Nufarm, GSK, and WorleyParsons. His diverse background contributes to his comprehensive understanding of both operational and strategic aspects of marketing.

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