Natalia Lavric
About Natalia Lavric
Natalia Lavric is a Senior UX Content Strategist with extensive experience in content strategy and UX writing. She has held various positions at companies such as FanDuel, Charter Communications, and Northwestern Mutual, and has a strong educational background with degrees from Yale University and Ohio University.
Current Role at Ladder
Natalia Lavric serves as a Senior UX Content Strategist at Ladder, a position she has held since 2022. In this role, she focuses on enhancing user experience through effective content strategies. Her expertise in UX writing and content development contributes to the overall design and functionality of digital products at Ladder.
Previous Experience at FanDuel
Natalia Lavric worked at FanDuel as a Senior UX Writer from 2020 to 2022. During her tenure, she played a key role in developing user-centered content that improved the overall user experience. Prior to this, she briefly held the position of Senior Manager, UX Writing in 2022 for two months, where she further honed her skills in UX content strategy.
Background in Content Strategy and Editing
Natalia has a diverse background in content strategy and editing. She worked at Charter Communications (formerly Time Warner Cable) from 2012 to 2015 as a Content Editor & Promo Strategy Lead. She also served as a Digital Marketing Manager focusing on Merchandising & Content Strategy from 2015 to 2017. Her experience spans various roles that emphasize content creation and strategic planning.
Education and Professional Development
Natalia Lavric studied at Yale University, completing the Accelerated Management Program - Executive Education in 2019. She also holds a Bachelor of Arts degree in French and Telecommunications from Ohio University, where she studied from 2004 to 2007. Additionally, she studied French language and literature at Institut de Touraine in 2005.
Early Career and Internships
Natalia began her career with various roles that laid the foundation for her expertise in content and communications. She worked as a Blog Editor at Just Jared, Inc. from 2009 to 2012 and held positions at Xanga and DoSomething.org as an Editor and Editorial Intern, respectively. These early experiences contributed to her skills in writing and content management.