Kirsty Karlsson
About Kirsty Karlsson
Kirsty Karlsson is a Marketing Analytics & Insights Specialist with extensive experience in digital marketing, having worked in various roles across multiple companies since 2013. She has a background in Sociology & Social Policy from The University of Sheffield.
Current Role at LanguageWire
Kirsty Karlsson serves as a Marketing Analytics & Insights Specialist at LanguageWire. She has been in this role since 2021, contributing to the company's marketing strategies through data analysis and insights generation. Her expertise in analytics supports the optimization of marketing campaigns and enhances decision-making processes within the organization.
Previous Experience in Digital Marketing
Before joining LanguageWire, Kirsty Karlsson accumulated extensive experience in digital marketing. She worked as a Digital Marketing Freelancer from 2014 to 2017, focusing on both paid and organic search strategies in Copenhagen. She then served as Global PPC Manager at Autobutler from 2017 to 2020, where she managed pay-per-click campaigns on a global scale.
Career Background in Marketing Roles
Kirsty has held various marketing positions throughout her career. She was an Operations Executive at Latitude Digital Marketing for one year in 2013-2014 and worked as a PPC Executive at Auto Trader UK from 2014 to 2016. Additionally, she was the Performance Marketing Manager at MATE.BIKE International for seven months in 2020-2021, further enhancing her skills in performance marketing.
Educational Background in Sociology
Kirsty Karlsson studied Sociology & Social Policy at The University of Sheffield from 2008 to 2011. This educational background provided her with a solid foundation in understanding social dynamics and policy implications, which can be beneficial in her marketing analytics role.