Steijn Pelle
About Steijn Pelle
Steijn Pelle is the CEO and Co-Founder of Lassie, a position he has held since 2020. He previously served as COO and Co-Founder at FITMO and has extensive experience in product management roles at companies such as Robinhood and Coinbase.
Current Role at Lassie
Steijn Pelle serves as the CEO and Co-Founder of Lassie, a position he has held since 2020. Under his leadership, the company has focused on innovative solutions within its industry. Pelle's role involves strategic decision-making and overseeing the overall operations of the organization. His experience in leadership positions contributes to the company's growth and development in the competitive market of San Francisco, California.
Previous Experience at FITMO
Before joining Lassie, Steijn Pelle was the COO and Co-Founder of FITMO, where he worked from 2014 to 2016. During his tenure in the Amsterdam Area, Netherlands, he played a significant role in the company's operational strategies and growth initiatives. His experience at FITMO laid the groundwork for his future endeavors in leadership and product management.
Education and Expertise
Steijn Pelle has an extensive educational background. He completed the Product Growth Program at Reforge in 2016, focusing on product management and growth strategies. He also holds a Bachelor of Science in Business Administration from Rotterdam School of Management, Erasmus University, achieved between 2007 and 2011. Additionally, Pelle studied at the Graduate School of Management St. Petersburg State University, where he focused on Emerging Markets and the Russian Economy. His academic pursuits have equipped him with a strong foundation in business and product development.
Career in Product Management
Steijn Pelle has held various product management roles in notable companies. He worked as a Product Manager at Robinhood from 2018 to 2019, where he developed the 'invite your friends' referral program, significantly expanding the user base. He also initiated Robinhood Learn, an educational platform for financial literacy. Prior to Robinhood, Pelle was a Product Manager at HealthTap from 2016 to 2018, focusing on growth strategies. His experience at Coinbase as Product Lead in 2018 further solidified his expertise in product management.
Passion for Running
In addition to his professional endeavors, Steijn Pelle has a passion for running. He frequently runs on trails near San Francisco, integrating fitness into his lifestyle. This interest reflects his commitment to maintaining a balanced and active life while managing his responsibilities as a CEO and entrepreneur.