Cindy Hanford

Cindy Hanford

Sr. Director, Transformation And Accounting Shared Services @ Lazydays

About Cindy Hanford

Cindy Hanford serves as the Sr. Director of Transformation and Accounting Shared Services at Lazydays, bringing extensive experience from various leadership roles in finance across notable companies like Nike and Lithia Motors. She specializes in transforming accounting shared services to align with corporate growth objectives and possesses strong emotional intelligence to effectively lead teams.

Current Role at Lazydays

Cindy Hanford serves as the Senior Director of Transformation and Accounting Shared Services at Lazydays. She has held this position since 2023, working on-site in the Greater Tampa Bay Area. In this role, she specializes in transforming accounting shared services to align with corporate growth objectives.

Previous Experience at Nike

Cindy Hanford has extensive experience at Nike, where she held multiple roles over several years. She worked as the Director of Finance Operations, Global Financial Reporting from 2015 to 2017, and as the Finance Manager for Global Direct to Consumer from 2010 to 2011. Additionally, she served as the Operations Director for Global Partner & Franchise Management from 2011 to 2015, and as the Inventory Accounting Manager for North America Direct to Consumer from 2004 to 2007.

Experience at Lithia Motors, Inc.

Cindy Hanford worked at Lithia Motors, Inc. in two capacities. She was the Director and Regional Controller from 2017 to 2018 and later served as Senior Director from 2021 to 2022. Both roles contributed to her expertise in financial operations and regional management.

Education and Expertise

Cindy Hanford studied at the University of Washington, where she earned a Bachelor of Arts degree in Accounting from the Michael G. Foster School of Business. Her educational background supports her extensive experience in finance and accounting, particularly in transforming accounting shared services.

Leadership and Skills

Cindy Hanford utilizes emotional intelligence and integrity to lead her teams effectively. She possesses expertise in connecting cross-functional teams to enhance collaboration and achieve company objectives. Her broad experience across various company types, including startups and Fortune 100 companies, provides her with a unique perspective on implementing right-sizing solutions.

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