Kara George
About Kara George
Kara George is an Optimization Analyst at LCRA Parks, where she manages the Point-Of-Sale system and focuses on enhancing customer experience. She holds a Bachelor's degree in Mass Communications from Texas State University and has previous experience in sales, marketing, and public relations.
Work at LCRA
Kara George serves as an Optimization Analyst at LCRA Parks, a position she has held since 2020. In this role, she is responsible for managing the Point-Of-Sale system, which is crucial for the operational efficiency of LCRA Parks. She oversees the reservation system and website, focusing on enhancing customer conversion rates and overall user experience. Additionally, she manages four retail campground stores, ensuring they operate effectively and meet customer needs. Kara also creates custom reports and provides data insights to leadership, contributing to informed decision-making within the organization.
Education and Expertise
Kara George earned her Bachelor’s degree in Mass Communications with a Minor in Spanish from Texas State University, where she studied from 2007 to 2009. This educational background equips her with strong communication skills, which are essential in her current role at LCRA Parks. Her expertise in data analysis and customer experience optimization is further supported by her previous roles in sales, marketing, and public relations.
Professional Background
Before joining LCRA Parks, Kara held various positions that contributed to her professional development. She worked as a Sales and Marketing Administrative Assistant at Hyatt Regency Austin for seven months in 2010. Following that, she served as a Public Relations and Social Media Specialist at Accolades Public Relations for three months. From 2018 to 2020, she was a Wellness Solutions Specialist at Peerfit, where she worked remotely. These experiences have provided her with a diverse skill set applicable to her current responsibilities.
Training and Development
In her role at LCRA Parks, Kara George is dedicated to the training and development of team members. She provides extensive training and monthly continuing education sessions for staff at all LCRA-operated parks and campgrounds. This commitment to education ensures that team members are well-equipped to deliver quality service and maintain operational standards across the parks.
Reporting and Analysis
Kara produces monthly reports that include key metrics, financial results, and variance analysis for LCRA Parks. These reports are essential for tracking performance and identifying areas for improvement. By analyzing data and presenting insights, she plays a vital role in the strategic planning and operational efficiency of LCRA Parks.