Hannah Clarke

Marketing Performance Manager @ Lead Forensics

About Hannah Clarke

Hannah Clarke is a Marketing Performance Manager with extensive experience in data analysis and lead generation. She has worked at Lead Forensics and SSE plc, specializing in identifying anonymous website visitors and enhancing marketing ROI through reverse IP tracking technology.

Current Role as Marketing Performance Manager

Hannah Clarke currently serves as the Marketing Performance Manager at Lead Forensics, a position she has held since 2023. In this role, she focuses on optimizing marketing strategies and enhancing the overall performance of marketing initiatives. Her responsibilities include analyzing marketing data and implementing strategies to improve lead generation and conversion rates.

Experience at Lead Forensics

Hannah Clarke has extensive experience at Lead Forensics, where she worked in various roles from 2018 to 2022. She began as a Global New Business Executive, advancing to Senior Martech Consultant from 2021 to 2022. Her work involved utilizing reverse IP tracking technology to identify anonymous businesses visiting client websites, thereby converting them into sales-ready leads. She also provided real-time alerts to sales teams regarding potential prospects.

Previous Employment at SSE plc

Before her tenure at Lead Forensics, Hannah Clarke worked at SSE plc as a Data Analyst from 2013 to 2018. During her five years in this role, based in Portsmouth, United Kingdom, she gained valuable experience in data analysis and reporting, contributing to the company's operational efficiency.

Role at Astute Technical Recruitment Limited

Hannah Clarke worked at Astute Technical Recruitment Limited in 2022 and 2023. She served as a Delivery Consultant for eight months before transitioning to a Talent Specialist role for two months. In these positions, she focused on recruitment processes and talent acquisition strategies.

Educational Background

Hannah Clarke studied at Springfield Technology College in Portsmouth from 2005 to 2010. Her education provided her with foundational skills and knowledge that have contributed to her career in marketing and data analysis.

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