Rob Witty
About Rob Witty
Rob Witty serves as the VP of Global Marketing Performance at Lead Forensics, where he has worked since 2022. With over 20 years of experience in sales and marketing, he has held various senior roles in both the UK and the US, demonstrating a strong track record in identifying business opportunities and driving growth.
Work at Lead Forensics
Rob Witty has been serving as the VP Global Marketing Performance at Lead Forensics since 2022. In this role, he focuses on enhancing the marketing performance of the organization. Prior to this position, he held the role of VP Global Demand Generation at Lead Forensics from 2017 to 2022, where he contributed to the company's marketing strategies and demand generation efforts. His tenure at Lead Forensics has spanned multiple roles, showcasing his deep understanding of the company's operations and marketing landscape.
Previous Experience in Sales and Marketing
Rob Witty has over 20 years of experience in the sales industry, demonstrating a strong foundation in both sales and marketing. He worked as a Sales Manager at IOW Tours Ltd from 1998 to 2002. He also held various roles at Lead Forensics, including Inbound Sales Manager from 2014 to 2017 and VP Global Demand Generation from 2017 to 2022. Additionally, he served as VP of Global Demand Generation at Web Insights for a brief period in 2020-2021. His career reflects a progression from sales management to senior marketing positions.
Educational Background
Rob Witty studied at Orleans Park School from 1984 to 1989, where he completed his secondary education. He furthered his education at Richmond College, achieving a BTEC in Media Studies from 1989 to 1991. This educational background has contributed to his skills in communication and organization, which he has applied throughout his career in various roles.
Career Growth and Skills
Rob Witty's career trajectory illustrates significant growth from sales management to senior marketing roles. He possesses excellent communication, organizational, and administration skills, which have been effectively utilized across his various positions. His ability to identify and capitalize on lost business opportunities has contributed to business growth in his previous roles, highlighting his strategic approach to marketing and sales.
International Experience
Rob Witty has a history of working in both the UK and the US, indicating a versatile and adaptable professional background. His roles at Lead Forensics involved responsibilities in both Portsmouth, UK, and Atlanta, Georgia, showcasing his capability to operate in diverse markets and cultural environments.