Shannon Clair
About Shannon Clair
Shannon Clair is a Marketing Analyst and Data Manager with a background in advertising and media. She has worked for companies like the LEGO Group and Lead Forensics, focusing on sales funnels and customer intent analysis.
Current Role at Lead Forensics
Shannon Clair serves as a Marketing Analyst & Data Manager at Lead Forensics since 2022. In this role, she focuses on analyzing sales funnels and customer intent within the Martech and SaaS sectors. Her responsibilities include leveraging data to inform marketing strategies and improve customer engagement. This position allows her to apply her analytical skills in a remote work environment.
Previous Experience at LEGO Group
Before joining Lead Forensics, Shannon worked as an Advertising Executive at the LEGO Group from 2016 to 2018 in London, England. During her two-year tenure, she contributed to advertising strategies that enhanced brand visibility and engagement. This experience provided her with a strong foundation in marketing within a globally recognized company.
Education and Academic Background
Shannon Clair studied at Solent University, where she earned a BSc (Hons) in Business Management with Marketing. This academic background equipped her with essential knowledge in business principles and marketing strategies, which she has applied throughout her career in various roles.
Career Transition to Data Analytics
Shannon transitioned from a career in advertising and media to focus on product marketing and data analytics. This shift reflects her interest in utilizing data-driven insights to enhance marketing effectiveness. Her experience in both advertising and analytics positions her uniquely in the marketing landscape.
Personal Interests
In her personal time, Shannon enjoys swimming in the sea, regardless of weather conditions. This activity serves as a form of relaxation for her, highlighting her commitment to maintaining a balanced lifestyle.