Cassie O'rourke
About Cassie O'rourke
Cassie O'Rourke is a Marketing Coordinator at LEAP Services in Sydney, Australia, with a background in fashion and textiles. She possesses strong skills in marketing, communication, and product design, and has a passion for the creative industry and travel.
Work at Leap Services
Cassie O'rourke has served as the Marketing Co-Ordinator at LEAP Services since 2017. In this role, she is responsible for various marketing and administration tasks. Her proficiency in writing copy, web design and maintenance, as well as content creation and distribution, contributes to the company's marketing efforts. Her experience allows her to effectively manage multiple responsibilities and support diverse projects within the organization.
Education and Expertise
Cassie O'rourke studied at the University of Technology Sydney, where she earned a Bachelor of Design in Fashion and Textiles with Honours from 2014 to 2017. Her studies included a sub-major in Marketing, which enhanced her understanding of market dynamics and consumer behavior. This educational background supports her current role in marketing and her passion for the creative industry.
Background in Fashion and Design
During her academic career, Cassie produced a personal fashion collection while completing her Honours degree. This project showcased her skills in comprehensive marketing and communication, reflecting her strong interest in the fashion industry. Additionally, her time as a studio assistant at Third Form allowed her to develop the ability to assist across various roles and manage diverse tasks simultaneously.
Previous Experience at MYER
Before her current position, Cassie O'rourke worked as a Sales Assistant at MYER from 2013 to 2016. This role provided her with valuable experience in customer service and retail operations. Her time at MYER contributed to her understanding of consumer needs and preferences, which is beneficial in her marketing career.
Design Philosophy and Interests
Cassie O'rourke has a strong disposition toward minimalistic yet highly functional product design. Her interest in interdisciplinary design and cultural experiences through travel informs her creative approach. This philosophy influences her work in marketing and product development, aligning with current trends in the design industry.