Tom S.
About Tom S.
Tom S. is a Paid Media Manager with extensive experience in digital marketing, having held various roles in prominent companies since 2015. He currently works at Learning Technologies Group plc and has previously worked at Trainline, Wolfenden, Jet2.com, and others.
Current Role at Learning Technologies Group plc
Tom S. serves as the Paid Media Manager at Learning Technologies Group plc, a position he has held since 2023. In this role, he is responsible for managing and optimizing paid media campaigns to enhance the company's online presence and drive engagement. His expertise in paid media strategies contributes to the organization's marketing objectives.
Previous Experience in Paid Media Management
Prior to his current role, Tom S. accumulated significant experience in paid media management. He worked at Trainline as a PPC Manager from 2021 to 2023, where he oversaw pay-per-click advertising strategies. He also held positions at Wolfenden as a PPC Account Manager and Biddable Media Executive, gaining insights into various aspects of digital marketing.
Background in Performance Marketing
Tom S. has a solid background in performance marketing, having worked at Jet2.com and Jet2holidays as a Performance Marketing Specialist from 2019 to 2020. His role involved analyzing marketing performance and implementing strategies to improve campaign effectiveness. This experience laid the groundwork for his subsequent positions in paid media.
Educational Qualifications in Marketing
Tom S. earned a Bachelor's Degree in Marketing Management & Digital Marketing from The Manchester Metropolitan University, where he studied from 2013 to 2016. This academic background equipped him with essential knowledge and skills in marketing principles and digital strategies, which he has applied throughout his career.
Early Career in Customer Service
Before transitioning to marketing, Tom S. began his career in customer service at Yorkshire Building Society Group. He worked as a Customer Service Representative from 2015 to 2016, where he developed strong communication skills and a customer-centric approach that has benefited his subsequent roles in marketing.