Alanna Hollings
About Alanna Hollings
Alanna Hollings is a Senior Marketing Executive at Lee Cooper with extensive experience in public relations, marketing, and media across various companies in the UK and Europe.
Current Role at Lee Cooper
Alanna Hollings serves as a Senior Marketing Executive at Lee Cooper, where she has been employed since 2021. In this role, she organizes both global seasonal and non-seasonal marketing campaigns from the company's London office. Her responsibilities include managing website content and development, utilizing platforms such as Wix and Google Analytics to enhance the company's online presence.
Previous Experience in Marketing and Public Relations
Prior to her current position, Hollings gained extensive experience in marketing and public relations. She worked at PELORUS as a Marketing Executive from 2019 to 2021, and at Podium Ltd as an Account Executive in 2018. Earlier roles include internships at Nike as a PR & Communications Intern in London and A+C Studios as a Public Relations Intern in Margate, Kent. These positions contributed to her expertise in developing brand strategies and managing communications.
Educational Background in PR and Marketing
Hollings studied at Canterbury Christ Church University, where she earned a Bachelor's degree in 'PR, Marketing and Media' from 2013 to 2017. This program was CIPR accredited and included a professional placement. Additionally, she attended Gateshead College from 2011 to 2013, where she studied Media, focusing on Television, Media, and Film Production.
Skills in Social Media Management
Alanna Hollings has developed social media brand guidelines to ensure consistency across over 40 partner social accounts worldwide. This experience highlights her skills in social media management and her ability to maintain brand integrity across various platforms.
Diverse Work History in Retail and Hospitality
Hollings has a diverse work history that includes roles in retail and hospitality. She worked as a Beauty Consultant at Boots UK from 2011 to 2014 and as a Sales Assistant at Fenwick Of Bond Street Limited from 2014 to 2015. Additionally, she served as a Chalet Host at Drop-In Chalets in Chamonix, France, from 2018 to 2019. These experiences have contributed to her strong customer service skills.