Ben Cheesmur
About Ben Cheesmur
Ben Cheesmur serves as the Group Head of Digital Product Strategy and Experience Design at Legal & General, where he has worked since 2017. With extensive experience in digital product management across various industries, he specializes in conversion rate optimization and has a strong background in Agile methodologies.
Current Role at Legal & General
Ben Cheesmur serves as the Group Head of Digital - Product Strategy & Experience Design at Legal & General. He has held this position since 2017, contributing to the company's digital transformation initiatives. His role involves overseeing product strategy and enhancing user experience across digital platforms. Cheesmur's leadership is focused on integrating technology and design to improve customer engagement and operational efficiency.
Previous Experience at Legal & General
Before his current role, Ben Cheesmur worked at Legal & General as the Head of Digital Data, Operations & Planning from 2015 to 2017. In this position, he managed digital data strategies and operational planning, ensuring that digital initiatives aligned with the company's broader objectives. His experience in this role laid the groundwork for his subsequent leadership in product strategy.
Professional Background
Ben Cheesmur has a diverse professional background, having worked in various roles across multiple industries. He began his career as an Assistant Forensic Officer - DNA Analyst at Forensic Science Service from 1995 to 1997. He transitioned into technology and digital product management, holding positions at Warner Bros. Entertainment, Bupa, and RSA, where he developed expertise in digital product management and customer servicing.
Education and Certifications
Ben Cheesmur earned a BSc Hons in Business Information Systems from the University of Portsmouth, achieving a First Class degree from 1997 to 2001. He is also a certified PRINCE2 and MSP Practitioner, demonstrating his proficiency in project management methodologies. Additionally, he possesses strong knowledge of Agile practices, further enhancing his capability in managing digital transformation projects.
Specializations and Skills
Ben Cheesmur specializes in conversion rate optimization and proposition delivery. He has extensive experience in managing transformation activities for large international organizations in the financial services and entertainment sectors. His proven track record includes assembling and empowering high-performance technology, design, and data teams, which are critical for driving successful digital initiatives.