Laura Priddle
About Laura Priddle
Laura Priddle serves as the Communications Effectiveness Manager at Legal & General, where she leads initiatives to enhance customer-centric communications. She holds a Bachelor's degree in English Literature from Swansea University and has completed Level 5 studies at the Institute of Leadership and Management.
Work at Legal & General
Laura Priddle currently serves as the Communications Effectiveness Manager at Legal & General, a position she has held since 2022. In this role, she leads a programme aimed at enhancing customer-centric communications by utilizing data and insights. She manages the Communications Effectiveness Team, focusing on designing, analyzing, and optimizing communications while managing operational costs. Prior to her current role, she worked as a Marketing Consultant from 2019 to 2022 and as an Existing Customer Communications professional from 2016 to 2019, both based in Cardiff, United Kingdom.
Education and Expertise
Laura Priddle earned her Bachelor's degree in English Literature from Swansea University, where she studied from 2003 to 2006. Additionally, she has pursued further education at the Institute of Leadership and Management, achieving a Level 5 qualification. Her foundational education was completed at Llanishen High School. This educational background supports her expertise in communications and management within the financial services sector.
Background
Laura Priddle has a background in communications and marketing, specifically within the financial services industry. She began her career at Legal & General, where she has accumulated significant experience over several years. Her roles have involved managing communications strategies and improving customer experiences through data-driven insights. Laura's work has consistently focused on enhancing operational efficiency and customer satisfaction.
Achievements
In her role as Communications Effectiveness Manager, Laura Priddle leads initiatives that prioritize customer-centric improvements, aiming to streamline the customer journey. She collaborates with stakeholders to gather insights on communications performance, which informs business cases for further enhancements. Her previous positions at Legal & General have also contributed to her understanding of customer communications and operational management.