Peter Wilson

Peter Wilson

Customer Innovation Director @ Legal & General

About Peter Wilson

Peter Wilson serves as the Customer Innovation Director at Legal & General, where he focuses on innovation in customer distribution. He has extensive experience in marketing and leadership roles across various organizations, including GlaxoSmithKline and HM Treasury.

Current Role at Legal & General

Peter Wilson serves as the Customer Innovation Director at Legal & General, a position he has held since 2021. In this role, he focuses on innovation in customer distribution and plays a key part in assessing FinTech and PropTech opportunities for market development. His work involves leading proposition development that aligns with the company's strategic objectives. Wilson operates from London, England, where he collaborates with various teams to enhance customer engagement and drive business growth.

Professional Background

Peter Wilson has a diverse professional background with extensive experience in marketing and leadership roles across multiple organizations. He previously worked at GlaxoSmithKline as a Group Marketing Manager from 1995 to 2003. He has also held significant positions at HM Treasury as Director, UK Home Office as CEO RICU, and Pfizer Consumer Healthcare as Group Marketing Controller. His tenure at CIPFA as Managing Director further highlights his leadership capabilities in various sectors.

Education and Expertise

Peter Wilson studied at Sheffield Hallam University, where he achieved a Distinction in Business Studies from 1985 to 1988. He also completed a Leadership Programme at GlaxoSmithKline from 2000 to 2003, focusing on Strategic Leadership and Planning. Additionally, he earned a Postgraduate Diploma in Marketing/Marketing Management from CIM | The Chartered Institute of Marketing from 1996 to 1998. His educational background supports his expertise in customer innovation and strategic marketing.

Achievements in Stakeholder Management

Peter Wilson has a strong track record in building effective senior stakeholder management, particularly with venture capital investors. He has initiated and brokered unique public-private commercial deals that demonstrate a strong return on investment. His ability to engage with senior stakeholders, including ministers across Whitehall and PLC Board Level, underscores his influence and credibility in the industry.

Previous Leadership Roles

Prior to his current position, Peter Wilson held various leadership roles, including Group Managing Director and Strategic Advisor at Flying Colours Life from 2017 to 2021. He also served as Group Marketing Director at Kettle Foods UK from 2005 to 2007. His experience in these roles has contributed to his comprehensive understanding of market dynamics and customer needs, enhancing his effectiveness in his current role at Legal & General.

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