Dayne Petera

Dayne Petera

Product Designer @ Lessen

About Dayne Petera

Dayne Petera is a Product Designer at Lessen, Inc. with a background in UI/UX design and a Bachelor of Fine Arts in Visual Communications from Northern Arizona University.

Title

Dayne Petera is a Product Designer currently working at Lessen, Inc. in Scottsdale, Arizona.

Education and Expertise

Dayne Petera studied at Northern Arizona University, where he earned a Bachelor of Fine Arts (B.F.A.) in Visual Communications with an emphasis on Interactive Design. He attended the university from 2011 to 2015. His educational background in visual communications and interactive design has provided a strong foundation for his career as a designer.

Professional Background

Dayne Petera's career includes various roles in design and user experience. He started as an Instructor at iD Tech Camps in 2014 for three months. In 2015, he worked as a Design Intern at Foveo Media for four months. He then joined Pearson as a User Experience Designer, serving from 2015 to 2017. From 2017 to 2020, he worked as a UI/UX Designer at StrongMind. Since 2020, he has been a Product Designer at Lessen, Inc.

Key Roles at Lessen, Inc.

At Lessen, Inc., Dayne Petera has been integral to several key initiatives. He worked on the flagship Service Provider mobile application for both iOS and Android platforms. He played a critical role in establishing and advancing an in-house design system. Additionally, he is responsible for communicating design solutions and interactions to Engineering, Product, and other stakeholders. He represents and advocates for design to leadership and C-level executives and collaborates across service lines and business verticals to deliver comprehensive solutions to users.

Work History

Before his current role at Lessen, Inc., Dayne Petera served in multiple design positions. He was a Teaching Assistant at Northern Arizona University from 2014 to 2015. He subsequently worked at Pearson as a User Experience Designer from 2015 to 2017. From 2017 to 2020, he took on the role of UI/UX Designer at StrongMind before joining Lessen, Inc. in 2020.

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