Lori Marada
About Lori Marada
Lori Marada is the VP of Account Management at Lessen and Principal at Lori Marada Consulting, with over 25 years of experience in the proptech industry.
Title
Lori Marada holds the position of Vice President of Account Management at Lessen. She oversees account management strategies from the company's base in Scottsdale, Arizona.
Previous Roles at Fortress PropTech
Before joining Lessen, Lori Marada served as the Chief Growth Officer at Fortress PropTech. During her tenure from 2021 to 2023, she contributed to the growth strategies of the company from their Nashville, Tennessee office.
Fogelman Properties Leadership
From 2017 to 2021, Lori Marada was the Senior Vice President of Shared Services at Fogelman Properties. In this role, based in Memphis, TN, she was responsible for heading departments including IT, Marketing, Business Systems, Training, and Revenue Management.
Consulting Role at Lori Marada Consulting
Since 2016, Lori Marada has been the Principal at Lori Marada Consulting, a firm based in Allen, Texas. She specializes in Proptech Product and GTM consulting, leveraging her extensive experience to guide companies in the technology sector.
Education and Expertise
Lori Marada holds a Bachelor of Arts degree in Psychology from the University of North Texas. With over 25 years in the proptech industry, she has consistently combined cloud and digital capabilities to drive growth and innovation.
Approach and Mission
Lori Marada's pragmatic approach is known for driving successful execution and engaging people effectively. Her mission focuses on changing the digital landscape of businesses to enhance resiliency, agility, and sustainable growth.