Hoi Ning Woe
About Hoi Ning Woe
Hoi Ning Woe is a Senior Manager Consumer Strategy at Liberty Global, where she has worked since 2020. With extensive international marketing experience across various industries, she has held positions at notable companies including Coca-Cola Enterprises, PepsiCo, and Kantar Consulting.
Work at Liberty Global
Hoi Ning Woe has been employed at Liberty Global as a Senior Manager Consumer Strategy since 2020. In this role, she operates from Schiphol-Rijk, North Holland, Netherlands. Her responsibilities include developing and implementing consumer strategies that align with the company's objectives. She has been instrumental in driving initiatives that enhance consumer engagement and brand loyalty.
Previous Experience in Marketing and Sales
Prior to her current position, Hoi Ning Woe accumulated extensive experience in marketing and sales across various organizations. She worked at Coca-Cola Enterprises as a Marketing Trainee in 2006 and at PepsiCo as a Sales Analyst in 2007. She also served as a Senior Consultant in Marketing & Sales at Capgemini Consulting from 2008 to 2013, and as a Senior Marketing Consultant at Kantar Consulting from 2013 to 2018. Additionally, she held the position of Senior Category Marketeer at MediaMarkt Nederland from 2018 to 2020.
Education and Expertise
Hoi Ning Woe holds a Master of Science (M.Sc.) in Economics & Business from Erasmus University Rotterdam, which she completed from 2001 to 2007. She also earned a Graduate Certificate in International Business Strategy from the University of Sydney in 2007. Her educational background provides her with a strong foundation in developing marketing strategies, brand positioning, and marketing processes across various industries.
International Marketing Experience
Hoi Ning Woe has gained broad international marketing experience by working in diverse geographical locations, including Amsterdam, Shanghai, Beijing, Hong Kong, and Singapore. This exposure has equipped her with a comprehensive understanding of global market dynamics and consumer behavior, enhancing her ability to develop effective marketing strategies tailored to different regions.
Skills and Competencies
Hoi Ning Woe is recognized for her strong analytical skills and results-driven mindset. She demonstrates a 'getting things done' mentality, which makes her an effective project manager capable of mobilizing teams and coordinating activities efficiently. Her expertise spans various industries, including consumer goods, retail, fashion, banking, telecommunications, and pharmaceuticals.