Joe Coleman
About Joe Coleman
Joe Coleman serves as the Vice President of Consumer Strategy at Liberty Global, a position he has held since 2021 in Amsterdam. He has extensive experience in marketing and consumer retention, having previously worked at companies such as Sky and BT.
Work at Liberty Global
Joe Coleman has served as Vice President of Consumer Strategy at Liberty Global since 2021. He is based in Amsterdam and has held this position for three years. In this role, he focuses on developing strategies to enhance consumer engagement and drive growth within the company's offerings.
Previous Experience at Sky
Prior to his current role, Joe Coleman worked at Sky in various capacities. He was the Head of Commercial from 2009 to 2013, where he oversaw commercial strategies. He later served as Head of Retention from 2013 to 2014, focusing on customer retention initiatives.
Experience at BT
Joe Coleman has held multiple positions at BT. He was the General Manager of Consumer Retention from 2008 to 2009, where he managed retention strategies for consumer services. Additionally, he served as Head of Marketing for Broadband Retention from 2006 to 2008, concentrating on marketing efforts to retain broadband customers.
Role at NOW TV
Coleman also worked at NOW TV as Head of Propositions from 2014 to 2016. In this role, he was responsible for developing and managing propositions aimed at enhancing customer experience and driving subscription growth.
Return to Liberty Global
Before his current position, Joe Coleman worked at Liberty Global as Director of Entertainment Marketing from 2017 to 2021. During this time, he was involved in marketing strategies related to entertainment services, contributing to the company's overall consumer engagement efforts.