Greg Roth

Greg Roth

Strategic Account Director @ LifeOmic

About Greg Roth

Greg Roth serves as the Strategic Account Director at LifeOmic, bringing extensive experience in sales operations across various sectors, including software and medical devices. He has held leadership roles at notable companies such as HEINE Optotechnik, Hillrom, and Abbott, demonstrating a strong ability to grow sales and negotiate with C-Level executives.

Current Role at LifeOmic

Greg Roth serves as the Strategic Account Director at LifeOmic, a position he has held since 2021. In this role, he focuses on developing strategic partnerships and driving sales initiatives to enhance the company's presence in the healthcare technology sector. His responsibilities include managing key accounts and leveraging innovative solutions to meet client needs.

Previous Experience in Sales Management

Prior to his current role, Greg Roth held several significant positions in sales management. He worked at HEINE Optotechnik as the Western Regional Manager from 2006 to 2012, where he contributed to sales growth in the region. He later served as the Managing Director of Sales at Xtime from 2012 to 2014, and as the Strategic Account Executive at Hillrom from 2020 to 2021. His experience spans various roles that emphasize sales operations and account management.

Educational Background in Communication Studies

Greg Roth earned his Bachelor of Arts degree in Communication Studies with a focus on Public Relations from California State University - Sacramento. This educational background has equipped him with effective communication skills, which are essential in his roles within sales and account management.

Expertise in Sales and Negotiation

Greg Roth possesses extensive expertise in negotiating with C-Level executives across various industries. His proven track record in growing sales through national and regional distributors highlights his ability to build relationships and drive revenue. He has a strong background in team building and leadership within sales environments, which supports his effectiveness in managing accounts.

Experience in Healthcare and Technology Sectors

Greg Roth has significant experience in the healthcare and technology sectors. He has worked in various capacities, including as a Manager for Enterprise Accounts at Abbott and as a Hospital Care Manager at B. Braun Medical. His skills include leveraging cloud technology and machine learning to provide innovative solutions, particularly in the software, SaaS, and medical device industries.

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