Amber Carpenter
About Amber Carpenter
Amber Carpenter is a Product Marketing Manager specializing in Analyst Relations at Liferay, where she has worked since 2021. With a background in sales and marketing across various roles, she has developed expertise in competitive analysis and analyst engagement.
Work at Liferay
Amber Carpenter has been serving as the Product Marketing Manager for Analyst Relations at Liferay since 2021. In this role, she acts as a global market-facing subject matter expert and thought leader for Liferay's product offerings. Carpenter has developed competitive comparison guides to support cross-functional teams in effectively positioning against competitors. Additionally, she initiated a quarterly engagement program with core analysts to enhance the company's analyst relations strategy.
Previous Experience at 2020 Companies
Prior to her current role, Amber Carpenter held multiple positions at 2020 Companies. She worked as a Field Sales Manager for eight months in 2014, followed by a two-year tenure as a Product Specialist in Experiential from 2015 to 2017. Carpenter then advanced to the role of Regional Marketing Manager (Experiential), where she served for three years from 2017 to 2020. These roles contributed to her expertise in sales and marketing strategies.
Career Background at Sprint
Amber Carpenter began her career at Sprint, where she worked as a Store Manager from 2011 to 2014. During her time in this position, she managed store operations and developed customer service strategies. This experience laid the foundation for her subsequent roles in sales and marketing.
Education and Professional Development
Amber Carpenter studied at Morgan State University, where she gained foundational knowledge relevant to her career. In 2023, she began furthering her education by studying at the Product Marketing Alliance, focusing on enhancing her skills in product marketing and strategy.