Abbas Khambati
About Abbas Khambati
Abbas Khambati is a Senior Client Partner at Liftoff Mobile in Singapore, where he has worked since 2020. He has extensive experience in digital marketing and client management, having held various roles in companies such as Viu, Airpush, and Hungama.
Work at Liftoff Mobile
Abbas Khambati has been serving as a Senior Client Partner at Liftoff Mobile since 2020. In this role, he focuses on building and fostering relationships with senior executives across various departments, including business, product, engineering, creative finance, and IT. He advocates for customers by sharing feedback and insights with internal stakeholders, such as Product Management, Engineering, Support, and Marketing, to enhance the Liftoff user experience. Additionally, he performs quarterly business reviews to align on business priorities and optimize opportunities, ensuring alignment with Liftoff's product roadmap.
Previous Experience in Performance Marketing
Before joining Liftoff Mobile, Abbas Khambati held the position of Performance Marketing Manager at Viu from 2019 to 2020 in the Mumbai Area, India. He had previously worked at Viu in the same capacity from 2017 to 2018. His experience in performance marketing also includes a role as Account Manager - EMEA at Airpush, Inc from 2015 to 2017. His background in performance marketing has equipped him with skills in optimizing marketing strategies and managing client relationships.
Background in Digital Marketing and Sales
Abbas Khambati has a diverse background in digital marketing and sales. His career began at Hungama, where he served as Team Leader from 2009 to 2012 and later as Assistant Manager from 2012 to 2013. He also worked as Global Sales Manager at Vserv.mobi for 11 months in 2013-2014 and as Media Supervisor - Digital & Mobility at PHD from 2014 to 2015. This extensive experience in various roles has contributed to his expertise in digital marketing and client management.
Education and Qualifications
Abbas Khambati has a solid educational foundation in marketing and mass media. He studied at Lala Lajpat Rai College, where he earned a Bachelor of Management Studies (B.M.S) in Marketing from 2006 to 2009. He also obtained an Advanced Diploma in Mass Media with a focus on Advertising from the MET Institute of Mass Media in 2011-2012. His early education includes studies at St. Xavier’s Boys’ Academy and Sydenham College of Commerce and Economics, where he achieved S.S.C and H.S.C in Economics & Commerce, respectively.
Industry Engagement and Trends
Abbas Khambati stays current on the latest industry trends in mobile advertising. He actively participates in key industry events and conferences, which allows him to remain informed about developments in digital marketing and advertising. His role as a trusted advisor in Demand-Side Platform (DSP) and digital marketing involves educating customers on the use and benefits of Liftoff's products, further demonstrating his commitment to professional growth and industry engagement.