Bartosz Pezinski

Bartosz Pezinski

Director, Global Performance Strategy @ Liftoff Mobile

About Bartosz Pezinski

Bartosz Pezinski is the Director of Global Performance Strategy at Liftoff Mobile, where he has worked since 2024. He has extensive experience in performance strategy and advertising operations, having held various roles at Liftoff Mobile and Experian over the past several years.

Current Role at Liftoff Mobile

Bartosz Pezinski serves as the Director of Global Performance Strategy at Liftoff Mobile. He has held this position since 2024 and is based in London, England. In this role, he is responsible for overseeing the global performance strategy, focusing on optimizing advertising and marketing efforts across various platforms.

Previous Experience at Liftoff Mobile

Before becoming the Director of Global Performance Strategy, Bartosz Pezinski worked at Liftoff Mobile in several capacities. He was the Senior Manager of Performance Strategy for the EMEA region from 2022 to 2024 and served as the Manager of Advertising Operations for EMEA from 2021 to 2022. His tenure at Liftoff Mobile has spanned multiple roles, contributing to his expertise in performance strategy.

Career at Experian

Bartosz Pezinski has an extensive background at Experian, where he held multiple positions from 2015 to 2021. He started as a Digital Audience Sales Manager and progressed to roles such as Senior Account Manager, Client Partner, Account Director, and ultimately Head of Biddable Media. His experience at Experian provided him with a solid foundation in digital marketing and media strategy.

Educational Background

Bartosz Pezinski studied at the University of Sussex, where he earned a Bachelor of Arts (B.A.) degree in Economics and Politics from 2009 to 2012. This educational background has equipped him with analytical skills and a comprehensive understanding of economic and political factors influencing the marketing industry.

Early Career Experience

Bartosz Pezinski began his career in marketing with roles at Switch Concepts and Infectious Media. He worked as an E-mail Marketing Executive and Account Manager at Switch Concepts from 2013 to 2015 and served as an Account Manager at Infectious Media for a brief period in 2015. These early experiences laid the groundwork for his subsequent roles in digital marketing and performance strategy.

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