Benjamin Allen

Senior Sales Engineer @ Liftoff Mobile

About Benjamin Allen

Benjamin Allen is a Senior Sales Engineer at Liftoff Mobile, with a diverse background in sales and engineering across multiple companies, including AppsFlyer and Aarki. He holds a Bachelor of Science in Marketing from Santa Clara University and has a passion for cooking and Brazilian Jiu-Jitsu.

Current Role at Liftoff Mobile

Benjamin Allen serves as a Senior Sales Engineer at Liftoff Mobile, a position he has held since 2022. In this role, he applies his technical and business expertise to drive sales initiatives and support client needs. His background in engineering and sales enables him to effectively communicate complex solutions to clients, ensuring they understand the value of Liftoff's offerings.

Previous Experience at AppsFlyer

Before joining Liftoff Mobile, Benjamin worked at AppsFlyer as an Integration Engineer from 2018 to 2020. During his two years in San Francisco, California, he focused on integrating AppsFlyer's mobile attribution solutions with various platforms. His role involved collaborating with clients to ensure successful implementation and optimization of the software.

Career at Aarki

Benjamin's career includes a role as AdOps Manager at Aarki from 2013 to 2016. He worked for three years in Mountain View, California, where he managed advertising operations and contributed to campaign performance. His responsibilities included optimizing ad delivery and analyzing data to improve client outcomes.

Educational Background

Benjamin Allen earned a Bachelor of Science in Marketing from the Leavey School of Business at Santa Clara University. His education provided him with a solid foundation in marketing principles and business strategies. Additionally, he completed a Traffic Arbitrage Certification from Traffic MNGR, enhancing his skills in traffic management and online marketing.

Entrepreneurial Experience

Benjamin founded Entuso, Inc and led the company from 2016 to 2018 in Sunnyvale, California. His experience as a founder allowed him to develop a comprehensive understanding of business operations and strategic planning. This entrepreneurial background contributes to his effectiveness in sales and client relations.

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