Darryl Tan
About Darryl Tan
Darryl Tan serves as the Senior Manager for Greater China at Liftoff Mobile, where he has worked since 2021. He has extensive experience in programmatic mobile marketing and has held various managerial roles in sales and operations across multiple companies in the region.
Current Role at Liftoff Mobile
Darryl Tan serves as the Senior Manager for Greater China at Liftoff Mobile. He has held this position since 2021, contributing to the company's growth in the region for three years. His role involves overseeing sales strategies and operations, focusing on expanding Liftoff's market presence in Greater China.
Previous Experience at Liftoff Mobile
Before his current position, Darryl worked at Liftoff Mobile as the Senior Sales Manager for the APAC region from 2018 to 2020. He also held the role of Manager for Regional Sales in the Greater China Region from 2020 to 2021. His tenure at Liftoff Mobile has been marked by a focus on programmatic mobile marketing and business development.
Experience at Criteo
Darryl Tan worked at Criteo in various capacities from 2014 to 2018. He served as the Senior Sales Manager for Hong Kong, Taiwan, and Southeast Asia for three years and later as the Agency Lead for the same regions for seven months in 2018. His roles at Criteo involved managing sales teams and driving revenue growth.
Background in Business Development
Darryl has a background in business development, having worked at VanityTrove as a Business Development Executive for five months in 2013 and later as Regional Operations Manager for one year. His experience in these roles contributed to his expertise in market expansion and operational management.
Education and Expertise
Darryl Tan holds a Bachelor of Science degree in Life Sciences from the National University of Singapore. He also studied Business Administration and Management at 复旦大学, where he achieved a Minor in Technopreneurship. His educational background supports his expertise in programmatic mobile marketing and business strategy.