Debbie Yi Chun Mu
About Debbie Yi Chun Mu
Debbie Yi Chun Mu is a Customer Success Manager at Liftoff Mobile in London, England, with a background in international relations and business administration. She has previously held various roles at MYAPPFREE and has developed strong skills in media buying and programmatic advertising.
Current Role at Liftoff Mobile
Debbie Yi Chun Mu serves as a Customer Success Manager at Liftoff Mobile, a position she has held since 2022. In this role, she focuses on enhancing client satisfaction and ensuring successful outcomes for advertising campaigns. Her expertise in programmatic advertising plays a significant role in managing client accounts and delivering effective marketing strategies.
Previous Experience at MYAPPFREE
Debbie has extensive experience at MYAPPFREE, where she held multiple roles. She started as a Junior Account Manager in 2018 for five months in Italy. Following this, she transitioned to an Account Manager from 2018 to 2019 for 11 months, and then served as a Client Relationship Manager for the APAC region from 2019 to 2021 for two years in Imola, Italy. These positions contributed to her development in client management and relationship building.
Educational Background
Debbie studied at Università di Bologna, where she earned a Master’s Degree in International Relations and Affairs from 2016 to 2018. Prior to this, she completed her Bachelor of Business Administration (BBA) at Shih Chien University from 2012 to 2016. Additionally, she participated in an exchange program at Hanzehogeschool Groningen, studying International Business in 2014.
Skills and Expertise
Debbie possesses strong skills in media buying, which are essential for managing advertising budgets effectively. She demonstrates a proactive attitude and strong communication skills, vital for building and maintaining client relationships. Her detail-oriented approach aids in precise budget planning and delivery in digital marketing campaigns, enhancing her effectiveness in her current role.
Early Career Experience
Before her roles at MYAPPFREE, Debbie worked as an Assistant at Shane English School Taiwan from 2014 to 2016 for two years in Taipei City, Taiwan. This early experience contributed to her foundational skills in communication and client interaction, which have been beneficial throughout her career.