Nick Blake
About Nick Blake
Nick Blake serves as the Vice President for EMEA at Liftoff Mobile, a position he has held since 2021. He has extensive experience in digital advertising and customer success, having previously worked at companies such as Google, AOL, and Kenshoo.
Current Role at Liftoff Mobile
Nick Blake serves as the Vice President for EMEA at Liftoff Mobile, a position he has held since 2021. In this role, he oversees operations across Europe, the Middle East, and Africa, focusing on driving growth and enhancing customer engagement. His responsibilities include managing client relationships and ensuring successful digital advertising strategies in a SaaS environment.
Previous Experience at Liftoff Mobile
Before becoming VP EMEA, Nick Blake held several key positions at Liftoff Mobile. He was the Head of Revenue International from 2020 to 2021 and previously served as the Head of Customer Success International from 2018 to 2019. In these roles, he contributed to revenue growth and customer satisfaction, working closely with clients to optimize their advertising efforts.
Career Background in Digital Advertising
Nick Blake has extensive experience in the digital advertising sector. He worked at Kenshoo as Senior Director of Customer Success for EMEA from 2012 to 2016 and then as VP Customer Success EMEA from 2016 to 2017. His earlier roles include Director of Client Services & Ad Ops at AOL from 2009 to 2012 and Account Manager at Google from 2005 to 2007, where he specialized in travel accounts.
Educational Background
Nick Blake studied at Brunel University London, where he earned a BA Hons in Business Studies and Computer Studies from 1996 to 1999. He also achieved a BSc in Business Studies & Computer Studies from the same institution from 1996 to 1999. His educational background provides a solid foundation for his career in technology and digital marketing.
Client Engagement and Strategy
In his professional roles, Nick Blake has worked with clients from pre-sales through onboarding, managing their digital advertising strategies. He has experience leading teams across Europe, focusing on strategic solutions for various industries, including finance, travel, and eCommerce. His track record includes collaboration with Fortune 500 clients, enhancing their advertising effectiveness in a competitive landscape.