Phil Crosby
About Phil Crosby
Phil Crosby is the Co-founder and Chief Product Officer at Liftoff, Inc., where he has worked since 2012. He previously held engineering roles at Ooyala, IBM, and Microsoft, and studied computer science and economics at the University of Maryland.
Work at Liftoff Mobile
Phil Crosby has served as Co-founder and Chief Product Officer at Liftoff, Inc. since 2012. He has played a significant role in shaping the company's product strategy and development. Under his leadership, Liftoff has focused on mobile app marketing and user acquisition, leveraging data-driven insights to optimize campaign performance. Crosby's experience in product management and engineering has contributed to Liftoff's growth and innovation in the mobile advertising space.
Previous Experience at Ooyala
Before his tenure at Liftoff, Phil Crosby worked at Ooyala, where he held the position of Tech Lead from 2008 to 2012. During this four-year period, he was responsible for overseeing the development of consumer experience features. In 2012, he briefly served as Principal Engineer for Consumer Experience for six months. His work at Ooyala involved enhancing video streaming technology and improving user engagement.
Internships at IBM and Microsoft
Phil Crosby gained early industry experience through internships at IBM and Microsoft. In 2005, he worked as an Extreme Blue Technical Intern at IBM for two months in Austin, Texas. Prior to that, in 2004, he interned as an Engineer Intern in Visual Studio at Microsoft for two months in Redmond, Washington. These internships provided him with foundational skills in software engineering and product development.
Education and Expertise
Phil Crosby studied at the University of Maryland, where he earned a Bachelor of Science degree in Computer Science (honors) and Economics from 2002 to 2006. His educational background equipped him with a strong foundation in technical and analytical skills, which he has applied throughout his career in product management and engineering roles.