Caroline Rebecca Schmid
About Caroline Rebecca Schmid
Caroline Rebecca Schmid serves as the Senior Director of Growth Marketing at Linnworks, a position she has held since 2023. With a diverse background in marketing across various companies, she has accumulated extensive experience in roles such as Head of Marketing at Gembah and Director of Digital Marketing at Flex.
Current Role at Linnworks
Caroline Rebecca Schmid serves as the Senior Director of Growth Marketing at Linnworks, a position she has held since 2023. In this role, she focuses on developing and implementing marketing strategies to drive growth and enhance customer engagement. Her experience in growth marketing is complemented by her extensive background in various marketing roles across different industries.
Previous Experience in Marketing
Before joining Linnworks, Schmid held several significant marketing positions. She worked at Gembah as the Head of Marketing from 2021 to 2022, where she led marketing initiatives in Austin, Texas. Prior to that, she was the Director of Digital Marketing at Flex from 2018 to 2020. Her experience also includes roles at Dell, Sprint, and Heartland, where she contributed to marketing innovation and strategy.
Educational Background
Caroline Schmid earned her Bachelor of Science degree in Marketing, Art, and Art History from Trinity University, where she studied from 1992 to 1996. She later pursued a Master of Business Administration (MBA) in Marketing and International studies at Texas A&M University, completing her studies in 1997. This educational foundation has supported her career in marketing and management.
Career Progression
Schmid's career spans over two decades, beginning with her roles at Sprint, where she worked in various capacities from 1999 to 2008. She progressed through positions such as Account Executive and National Program/Project Manager. Her career also includes leadership roles at companies like Rainmaker Systems and edynamic, where she focused on client marketing and digital strategy.
Marketing Leadership Roles
Throughout her career, Caroline Schmid has held multiple leadership positions in marketing. Notably, she served as the Vice President of Marketing, Digital Strategy & Demand Generation at edynamic and as the Global Marketing Programs Senior Manager at Dell. Her roles have consistently involved strategic oversight and execution of marketing initiatives aimed at driving business growth.