Marty Neumeier
About Marty Neumeier
Marty Neumeier is a Director of CEO Branding known for developing the concept of 'The Buy-in Curve' and authoring influential articles on brand strategy and innovation.
Marty Neumeier Director of CEO Branding
Marty Neumeier holds the title of Director of CEO Branding. In this role, he has contributed to developing unique brand strategies across various industries. His work involves creating and implementing strategic branding initiatives tailored specifically for CEOs, aiming to enhance their market presence and influence.
Marty Neumeier Authored Articles on Brand Strategy and Innovation
Marty Neumeier has authored several insightful articles focusing on brand strategy and innovation. His writings provide a deep dive into various aspects of branding, offering valuable perspectives and methodologies that can be applied across different sectors. His work is widely recognized for its practical insights and thought leadership in the field of branding.
The Buy-in Curve Concept by Marty Neumeier
Marty Neumeier developed the concept of 'The Buy-in Curve.' This concept is designed to help organizations understand and map out the process of gaining buy-in from stakeholders and customers for new initiatives or changes. It serves as a valuable framework for strategizing how to effectively introduce and garner support for new ideas and innovations.
Innovation Reconsidered by Marty Neumeier
In his piece titled 'Innovation Reconsidered,' Marty Neumeier explores the topic of innovation. He provides a fresh perspective on how innovation operates within businesses and its critical role in maintaining competitive advantage. This article delves into the challenges and opportunities that come with fostering innovation in a corporate setting.
Marty Neumeier on Personal Talent
Marty Neumeier's article 'How are YOU talented?' discusses the concept of personal talent. He explores how individuals can identify and leverage their unique talents to achieve personal and professional success. This piece offers practical advice and insight into recognizing and nurturing one's inherent abilities.