Jaina Mistry
About Jaina Mistry
Jaina Mistry serves as the Director of Brand and Content Marketing at Litmus, bringing over seven years of experience in email marketing. She has a strong foundation in both creative and analytical aspects of the field, having held various roles at Litmus and other companies throughout her career.
Current Role at Litmus
Jaina Mistry currently serves as the Director of Brand and Content Marketing at Litmus, a position she has held since 2024. In this role, she focuses on enhancing the company's brand presence and developing content strategies that align with business objectives. Jaina's extensive experience in email marketing and content creation supports her efforts in promoting Litmus's products and services.
Previous Positions at Litmus
Jaina Mistry has held multiple roles at Litmus prior to her current position. She worked as an Email Marketing Manager from 2018 to 2021, then advanced to Senior Manager of Email Marketing from 2021 to 2022. Following that, she served as Director of Content and Email Marketing from 2023 to 2024, and then as Director of Email Marketing from 2022 to 2023. Her progressive responsibilities reflect her expertise in email marketing and content strategy.
Education and Expertise
Jaina Mistry studied Computer Science at King's College London from 2002 to 2005, earning a degree in the field. She possesses over seven years of experience in email marketing, with a strong focus on email design, development, reporting, planning, and analysis. Her educational background and professional experience contribute to her analytical and creative approach to marketing.
Freelance Experience
Throughout her career, Jaina Mistry has engaged in various freelance roles. She worked as a Freelance Web Designer for Bourne Leisure in 2012 and as a Freelance blog writer for Campaign Monitor in 2016. Additionally, she provided web design services for Luxemi from 2012 to 2013. These freelance experiences have allowed her to diversify her skill set and gain insights into different aspects of marketing and design.
Background in Email Marketing
Jaina Mistry has a robust background in email marketing, having worked in various capacities across multiple organizations. She served as an Email Marketing Specialist at Litmus from 2016 to 2018 and as an Email Marketing Specialist at Padawan Group from 2013 to 2016. Her experience encompasses both the creative and analytical dimensions of email marketing, positioning her as a knowledgeable professional in the field.