Jeffrey Smith
About Jeffrey Smith
Jeffrey Smith serves as the Customer Success Director for Strategic Media Alliances at LiveRamp, where he has worked since 2021. He has extensive experience in the Linear TV and Advanced TV industry, with a background in both agency investment and publisher sales support.
Current Role at LiveRamp
Jeffrey Smith serves as the Customer Success Director for Strategic Media Alliances at LiveRamp, a position he has held since 2021. In this role, he focuses on enhancing client partnerships and ensuring customer satisfaction. His responsibilities include overseeing strategic media initiatives and leveraging his expertise in the Linear TV and Advanced TV sectors to drive success for clients. He operates within the New York City Metropolitan Area.
Previous Experience in Media and Advertising
Prior to his current role, Jeffrey Smith accumulated extensive experience in the media and advertising industry. He worked at UM Worldwide as Supervisor of Integrated Investment for four months in 2018. He then served as Manager of Video Activation at Spark Foundry from 2018 to 2019. Following that, he held the position of Linear Data Solutions Specialist at Fox Corporation from 2019 to 2021. His career also includes roles at Wavemaker and Mindshare, where he developed skills in cross-platform investment and broadcast negotiation.
Education and Expertise
Jeffrey Smith earned a Bachelor's Degree in Communication and Media Studies from the University at Albany, where he studied from 2009 to 2013. His educational background supports his expertise in both agency investment teams and publisher side sales support teams within the Linear TV and Advanced TV industry. He possesses strong skills in employee training and relationship building, which contribute to effective team dynamics and client partnerships.
Skills in Customer Success and Leadership
Jeffrey Smith demonstrates proficiency in problem-solving and leadership, which are essential for driving customer success in strategic media alliances. His ability to build relationships and train employees enhances team effectiveness and fosters strong client partnerships. These skills are critical in his current role at LiveRamp, where he focuses on delivering value to clients and ensuring their needs are met.