Justin Bruton
About Justin Bruton
Justin Bruton serves as the Managing Director of Strategic Media Alliances at LiveRamp, bringing over 20 years of experience in client management and strategic partner management. His career includes significant roles at various companies, including Forrester, Acxiom, and Merkle, where he developed expertise in advanced advertising and marketing communications.
Work at LiveRamp
Justin Bruton currently serves as the Managing Director of Strategic Media Alliances at LiveRamp, a position he has held since 2020. In this role, he focuses on developing and managing strategic partnerships within the media landscape. Prior to this, he worked as the Director of TV Partnerships at LiveRamp from 2017 to 2020, where he collaborated with industry executives to enhance data-driven capabilities in linear and addressable advertising.
Previous Experience in Advertising and Marketing
Before joining LiveRamp, Justin Bruton held various positions in the advertising and marketing sectors. He worked at The Allant Group as the Director of Advanced Advertising from 2011 to 2015. He also served as Partner Services Director at Acxiom from 2015 to 2017. His earlier roles include Director of Account Management at Merkle and Director of Marketing Communications at Merkle, showcasing a strong background in client management and strategic advertising.
Education and Expertise
Justin Bruton earned a Bachelor of Arts degree in English from Gettysburg College. His educational background is complemented by his experience in strategic partner management and marketing communications. He has developed a solutions-driven approach to sales, emphasizing advanced advertising campaign strategy, operations, and reporting.
Background in Research and Analysis
Justin Bruton began his career in research and analysis, working at AIRINC as a Research Analyst from 1996 to 1999. He then joined Forrester, where he held multiple roles, including Research Associate, Team Lead for Advisory Services, and Sr. Advisor for the Database Marketing Council. His early career laid a foundation for his expertise in client management and strategic partnerships.
Client Management Experience
With over 20 years of experience, Justin Bruton has a strong background in client management, particularly with Fortune 500 companies. He leads internal teams to execute complex client deliverables, ensuring that strategic goals are met and partnerships are effectively managed.