Marie Remy
About Marie Remy
Marie Remy serves as the Publisher Development Director at LiveRamp in Île-de-France, France, where she has worked since 2021. She specializes in analyzing performance metrics and enhancing client strategies through various marketing activities.
Work at LiveRamp
Marie Remy serves as the Publisher Development Director at LiveRamp since 2021. In this role, she focuses on analyzing performance metrics to enhance global KPIs for client portfolios. Her responsibilities include utilizing various strategies such as partnerships, emailing, display, retargeting, and social media to improve client strategies. She also engages in cross-team projects aimed at developing new solutions and processes for client interactions.
Previous Experience at Sublime
Before her tenure at LiveRamp, Marie worked at Sublime as the Publisher Development Director for Southern Europe from 2017 to 2021. During her four years in this position, she was based in Paris, Île-de-France, France. Her role involved managing a team of seven individuals, including account managers, affiliate managers, and executives, to drive publisher development initiatives.
Career at Tradedoubler
Marie Remy held the position of Publisher Development Director at Tradedoubler from 2009 to 2017, accumulating eight years of experience in the Paris Area, France. This role contributed to her extensive background in publisher development and client strategy optimization.
Education and Expertise
Marie studied at OMNES Education, where she earned a Master 2 (M2) in Marketing et communication B to C from 2005 to 2007. She also achieved a Master 2 in Communication et Publicité Bto C during the same period. Her educational background provides her with a solid foundation in marketing and communication strategies.
Strategic Development Skills
In her professional roles, Marie develops and proposes new strategies for clients using various models, including CPA, CPL, CPM, and CPC. Her expertise in analyzing performance metrics and enhancing client strategies underscores her capability in the field of publisher development.