Rachel Herrick
About Rachel Herrick
Rachel Herrick serves as the Team Lead and Measurement Account Director at LiveRamp, a position she has held since 2019. She has a background in accounting and advertising, with previous roles at Horizon Media and Anchin, Block & Anchin LLP.
Work at LiveRamp
Rachel Herrick currently holds the position of Team Lead, Measurement Account Director at LiveRamp. She has been with the company since 2019, contributing to the measurement and analytics sector. Her role involves overseeing account management and ensuring effective measurement strategies are implemented for clients. Rachel's experience in this position spans over five years, during which she has developed a strong understanding of data-driven marketing solutions.
Previous Experience at Horizon Media
Before joining LiveRamp, Rachel Herrick worked at Horizon Media as a Brand Strategy Supervisor from 2015 to 2019. In this role, she was responsible for developing brand strategies and overseeing their execution. Her tenure at Horizon Media lasted four years, during which she gained significant experience in brand management and strategy formulation in the Greater New York City Area.
Experience at Anchin, Block & Anchin LLP
Rachel Herrick served as a Commercial Audit Staff member at Anchin, Block & Anchin LLP from 2013 to 2015. Her role involved conducting audits and providing financial insights to clients. This position allowed her to build a foundation in accounting and financial analysis, contributing to her overall expertise in measurement and analytics.
Internship at Deutsch
In 2012, Rachel Herrick completed a two-month internship at Deutsch in the Greater New York City Area. This early experience provided her with exposure to the advertising industry and helped shape her career path. The internship allowed her to apply her academic knowledge in a practical setting, enhancing her skills in advertising and marketing.
Education and Expertise
Rachel Herrick earned her Bachelor of Science (B.S.) degree from the University of Delaware, where she majored in Accounting and minored in Advertising. She attended the university from 2009 to 2013. This educational background equipped her with a solid foundation in both financial principles and marketing strategies, which she has applied throughout her career.