Suzi Palmer
About Suzi Palmer
Suzi Palmer is the Managing Director of Cross Screen Measurement at LiveRamp, specializing in cross-screen measurement with over 15 years of experience in media research. She has held various leadership roles in adtech and media research, including positions at comScore, AdRoll, and iSpot.tv.
Current Role at LiveRamp
Suzi Palmer serves as the Managing Director of Cross-Screen Measurement within the Commercial Innovation Lab at LiveRamp. She has held this position since 2020, contributing her expertise in cross-screen measurement to enhance the company's offerings. In this role, she focuses on developing innovative solutions that address the complexities of measuring media across various platforms.
Previous Experience in AdTech and Media Research
Palmer has over 15 years of experience in media research and cross-screen measurement. Prior to her current role, she worked at several notable companies in the adtech sector. She was Vice President at comScore Media Metrix from 2003 to 2010, and later held leadership positions at AdRoll.com, Ace Metrix, and iSpot.tv. Her roles have included responsibilities such as Head of Agency Sales and Senior Client Partner at Oracle Data Cloud.
Educational Background
Suzi Palmer studied Communication Studies at the State University of New York at Cortland College, where she earned a Bachelor of Arts degree. Additionally, she pursued studies in Advertising and Public Relations at Bond University. She also attended Yoga Tree in 2015, although the duration of this study was not specified.
Expertise in Cross-Screen Measurement
Palmer is recognized as a subject matter expert in cross-screen measurement. Her extensive background in media research has equipped her with the skills necessary to navigate the challenges of measuring audience engagement across multiple screens and platforms. This expertise is central to her current work at LiveRamp.
Passion for Animals
Outside of her professional endeavors, Suzi Palmer has expressed a passion for animals, referring to herself as a 'Lover of fur babies.' This personal interest reflects her commitment to animal welfare and companionship.