Sarah Currie

Sarah Currie

Director Of Business Development @ LiveWire

About Sarah Currie

Sarah Currie serves as the Director of Business Development at Livewire Communications in Toronto, Ontario, where she has worked since 2020. With a background in B2B sales and strategic marketing, she is recognized for her commitment to excellence and ability to deliver effective communication solutions.

Work at LiveWire Communications

Sarah Currie has served as the Director of Business Development at LiveWire Communications since 2020. In this role, she is responsible for driving business growth and developing strategic partnerships. Prior to her current position, she worked as an Account Director at LiveWire from 2016 to 2020. Her tenure at LiveWire spans a total of four years, during which she has demonstrated a strong ability to engage clients and deliver high-quality work across various initiatives.

Previous Experience in Event Management

Before joining LiveWire Communications, Sarah Currie worked as the National Show Manager at National Event Management from 2012 to 2016. In this capacity, she managed large-scale events and was responsible for overseeing event logistics and execution. Her experience in event management contributed to her expertise in B2B sales and strategic marketing.

Education and Expertise

Sarah Currie earned her Honours Sociology degree from The University of Western Ontario - Huron University College, completing her studies from 1992 to 1996. Her educational background supports her expertise in creating strategic solutions that enhance productivity and profitability for clients. She specializes in B2B sales, strategic marketing, and event conceptualization and development.

Career Background

Sarah Currie's career includes significant roles in various organizations. She worked as the Director of Sponsorship at Corporate Executive Board from 2008 to 2011, where she focused on sponsorship strategies. Additionally, she served as the Senior Business Development Manager at American Conference Institute from 2004 to 2006, developing customized employee communications programs aimed at improving workforce engagement.

Professional Attributes

Sarah Currie is recognized for her can-do attitude and commitment to excellence in communications. She has a strong ability to engage clients and consistently deliver brilliant work across different initiatives. Her professional attributes contribute to her effectiveness in business development and strategic marketing.

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