Greg Allen

Greg Allen

Director Of Commercial Sales @ LogRocket

About Greg Allen

Greg Allen serves as the Director of Commercial Sales at LogRocket, where he has worked since 2024. He has extensive experience in sales and business development across various companies in the Boston area.

Work at LogRocket

Greg Allen currently serves as the Director of Commercial Sales at LogRocket, a position he has held since 2024. He previously worked at LogRocket as Manager of Commercial Sales from 2020 to 2022 and as Senior Manager of Commercial and Product-led Sales from 2022 to 2024. In these roles, he focused on enhancing product experiences by diagnosing the needs of engineers and product leaders. His expertise includes utilizing product analytics, front-end APM, and session replay to improve debugging and drive product growth.

Education and Expertise

Greg Allen holds a Bachelor of Science degree in Business Administration with a concentration in Marketing from Merrimack College. He also studied Business Administration at Richmond, The American International University in London, where he earned a Bachelor of Science degree. His educational background provides a solid foundation for his career in sales and business development.

Background

Greg Allen has extensive experience in sales and business development across various organizations. He began his career at Wyndham Destinations as a Marketing Specialist and has held multiple roles in companies such as Brafton Inc., Crescendo Content Marketing, SnapApp, and Percussion Software. His career spans over a decade, primarily in the Greater Boston area, where he has developed a strong affinity for building organizational culture and engaging with teams.

Achievements

Throughout his career, Greg Allen has demonstrated a commitment to intrapreneurship and driving growth within organizations. His roles have included Business Development Executive at Brafton Inc., Sales Manager at SnapApp, and Manager of Growth and Revenue at Crescendo Content Marketing. His ability to take ideas from inception to realization has been a key aspect of his professional journey.

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