Jeffrey Wharton
About Jeffrey Wharton
Jeffrey Wharton is the Vice President of Marketing at LogRocket, where he has worked since 2018. He has extensive experience in marketing roles at various companies, including Dynatrace and TechTarget, and holds a BSBA in Management with a concentration in Marketing from Boston University's Questrom School of Business.
Current Role at LogRocket
Jeffrey Wharton serves as the Vice President of Marketing at LogRocket, a position he has held since 2018. In this role, he is responsible for overseeing marketing strategies and initiatives that drive brand awareness and customer engagement. His leadership contributes to the company's growth and market presence in the software industry. LogRocket focuses on helping developers understand their users through session replay and performance monitoring.
Previous Experience at Dynatrace
Jeffrey Wharton held multiple positions at Dynatrace, a leading software intelligence company. He served as the Director of North American Digital Demand Generation from 2014 to 2015 and as the Senior Director of Integrated Campaign Management from 2014 to 2016. His roles involved managing digital marketing strategies and integrated campaigns to enhance customer acquisition and retention.
Background in Marketing Management
Jeffrey Wharton has extensive experience in marketing management across various organizations. He worked at dynaTrace Software as a Web Marketing Manager from 2009 to 2011 and later as a Senior Manager of Web Marketing & Demand Generation from 2011 to 2012. His career also includes a role as Director of Marketing at Neotys from 2012 to 2013, where he focused on marketing strategies and execution.
Educational Background
Jeffrey Wharton studied at the Questrom School of Business at Boston University, where he earned a Bachelor of Science in Business Administration (BSBA) with a concentration in Marketing. His education spanned from 2001 to 2005, providing him with a solid foundation in business principles and marketing strategies.
Entrepreneurial Venture with Drink Craft Beer
Jeffrey Wharton co-founded Drink Craft Beer in 2006, a venture that he managed for 16 years until 2022. This experience allowed him to apply his marketing skills in a real-world setting, contributing to the craft beer community in Boston, Massachusetts. His role involved overseeing marketing efforts and brand development for the company.