Olivier Muster
About Olivier Muster
Olivier Muster is a Digital Marketing professional at Banque Lombard Odier & Cie SA in Geneva, Switzerland, with over ten years of experience in the field. He specializes in digital project testing, web statistics analysis, video production, SEO strategies, and mobile application development.
Work at Banque Lombard Odier
Olivier Muster has been employed at Banque Lombard Odier & Cie SA since 2014, holding the position of Digital Marketing (Group). In this role, he leads beta testing phases, which include User Acceptance Testing (UAT) and Customer Acceptance Testing (CAT) for various digital projects. Prior to his current position, he worked as Digital Marketing (Asset Management) at the same institution from 2012 to 2014. His tenure at the bank spans a total of ten years in the Geneva Area, Switzerland.
Education and Expertise
Olivier Muster studied at the University of Geneva, where he earned a Master’s degree in Political Sciences from 1992 to 1996. He also attended Ecole de Vandoeuvres from 1977 to 1983. His expertise includes managing and analyzing web statistics with tools such as Weblog Expert and Google Analytics. He specializes in video editing using Final Cut Pro and has a strong background in mobile application development for marketing banking applications across iOS and Android platforms.
Previous Experience at UBP
Before joining Banque Lombard Odier, Olivier Muster worked at UBP as Head of Internet / Intranet from 2006 to 2012. In this role, he was responsible for overseeing the internet and intranet strategies of the organization. His experience at UBP contributed to his extensive knowledge in digital marketing and online communication.
Digital Marketing Skills
Olivier Muster possesses extensive experience in defining and implementing SEO strategies, focusing on keyword definition and integration into CMS or HTML codes. He has a strong background in monitoring and controlling online reputation through search engine process control. His skills also include developing and implementing strategies for both internal and external integrated communication.
Video Production and Management
Olivier Muster has managed the production and development of over 30 video interviews with Portfolio Managers. His responsibilities included filming, editing, and video compression, showcasing his expertise in video content creation and management.