Jane Cronin Knickerbocker
About Jane Cronin Knickerbocker
Jane Cronin Knickerbocker is a Content Strategist with extensive experience in content marketing and research. She has held various roles in organizations such as American University and LTSE, and has a strong academic background with a PhD in Communications.
Current Role at Long Term Stock Exchange
Jane Cronin Knickerbocker serves as a Content Strategist at the Long Term Stock Exchange (LTSE) since 2023. In this role, she focuses on developing and implementing content strategies that align with the organization's goals. Her expertise in research-based content creation and data visualization supports LTSE's mission to promote long-term thinking in the stock market.
Previous Experience at American University
Jane held multiple roles at American University, including Marketing Manager for the Internet Governance Lab in 2019, where she worked for three months. She also served as a Doctoral Researcher from 2018 to 2021, contributing to various research projects. Additionally, she worked as a Graduate Research Assistant and briefly in Project Management & Marketing within the Office of Research in 2021.
Content Strategy Roles at Taoti Creative and Jellyfish
Before joining LTSE, Jane worked as a Senior Content Strategist at Taoti Creative from 2022 to 2023. Her experience also includes a significant tenure at Jellyfish, where she held several positions, including Content Marketing Manager and Senior Content Marketing Manager from 2014 to 2018, and Content Marketing Trainer from 2016 to 2018. Her roles involved leading content marketing initiatives and training programs.
Educational Background and Achievements
Jane has a robust educational background, holding a Doctor of Philosophy (PhD) in Communications from American University, achieved from 2018 to 2021. She also completed a Master of Arts (MA) in Professional Writing at University College Falmouth and a Bachelor of Arts (BA) in English from the University of Wales, Lampeter. Additionally, she studied Data Science and Computational Social Science at the University of Arizona, completing the Winter Institute for Computational Social Science in 2021.
Notable Projects and Contributions
Throughout her career, Jane has developed impactful content-based campaigns, including one for Samsung PID that resulted in a $20 million increase in value. She has also successfully enhanced the revenue of a local independent restaurant by 40% year on year. Her expertise extends to identifying valuable customer segments for wellness companies, improving their content and social strategies.