Andrea Lim
About Andrea Lim
Andrea Lim is an Assistant Marketing Manager specializing in Global Social Media at Love, Bonito, where she manages social media accounts with a following of over 963,000. She has extensive experience in marketing, having held various roles in social media and content marketing since 2016.
Current Role at Love, Bonito
Andrea Lim serves as the Assistant Marketing Manager for Global Social Media at Love, Bonito. She has held this position since 2024, where she focuses on managing social media strategies and campaigns. In her role, she plans and executes global social activations aimed at driving community engagement and enhancing brand visibility. Andrea also develops best practices and standard operating procedures to ensure brand integrity across various markets.
Previous Experience at Love, Bonito
Andrea Lim has extensive experience at Love, Bonito, having worked in various marketing roles. She was a Senior Marketing Executive for Global Social Media from 2023 to 2024, and previously held the same title for SG Social Media and Onsite for eight months in 2023. Additionally, she worked as a Marketing Executive for SG Digital Marketing in 2022 and contributed to brand campaigns from 2021 to 2022. Her work involved managing social media accounts with a combined following of over 963,000 across platforms.
Marketing Internships and Early Career
Andrea began her career with internships in marketing, starting with Shaw Organisation Group of Companies Pte Ltd in 2016. She later interned at Traffic Bees from 2020 to 2021, where she held roles as a Content Marketing Intern and subsequently as a Content Marketing Executive. Additionally, she gained experience as a Marketing and Social Media Intern at Wunderfauks in 2020. These roles provided her with foundational skills in content creation and social media management.
Educational Background
Andrea Lim holds a Bachelor's degree in Sociology from Nanyang Technological University Singapore. She also earned a Diploma in Mass Communication/Media Studies from Ngee Ann Polytechnic. Her educational background has equipped her with knowledge and skills relevant to her roles in marketing and social media.
Dance Instruction at Converge Studios LLP
In addition to her marketing career, Andrea has been working as a dance instructor at Converge Studios LLP since 2021. This role has allowed her to combine her passion for dance with her professional endeavors, contributing to her diverse skill set and experience.