Angela Lai
About Angela Lai
Angela Lai serves as the Head of Commercial at Love, Bonito since 2019, bringing extensive experience in the fashion retail industry. Her previous roles include positions at Tommy Hilfiger, ZALORA Group, Style Theory, and I.T, complemented by her educational background in Fashion Merchandising and Design.
Current Role at Love, Bonito
Angela Lai serves as the Head of Commercial at Love, Bonito since 2019. In this role, she oversees the commercial strategies and operations of the company, contributing to its growth and market presence. Her leadership in this position has been pivotal in aligning the brand's commercial objectives with its overall vision.
Previous Experience in Fashion Retail
Before joining Love, Bonito, Angela Lai held various positions in the fashion retail industry. She worked at Tommy Hilfiger as an Assistant Buyer for six months in 2014 in Hong Kong. Angela also served as a Regional Category Manager at ZALORA Group for nine months in Singapore from 2017 to 2018, and as a Senior Regional Buyer for one year from 2016 to 2017. Additionally, she was the Head of Merchandising at Style Theory for one year from 2018 to 2019.
Educational Background in Fashion
Angela Lai studied at The Hong Kong Polytechnic University, where she earned a Master of Arts (MA) in Fashion Merchandising from 2010 to 2011. Prior to that, she completed her Bachelor of Arts (BA) in Fashion/Apparel Design at Kingston University from 2007 to 2010. Her educational background provides her with a strong foundation in fashion and merchandising.
Career Progression in Buying and Merchandising
Angela Lai's career in buying and merchandising began at I.T, where she worked as an Assistant Buyer from 2012 to 2014, followed by a promotion to Senior Buyer from 2015 to 2016. Her experience at I.T laid the groundwork for her subsequent roles in the fashion industry, enhancing her skills in product selection and market analysis.