Cheryl Lim
About Cheryl Lim
Cheryl Lim is a Production Executive at Love, Bonito, with extensive experience in the retail industry, including roles in merchandising and visual merchandising at notable companies like lululemon and The Walt Disney Company.
Work at Love, Bonito
Cheryl Lim has been serving as a Production Executive at Love, Bonito since 2021. In this role, she utilizes her extensive background in merchandising and production to enhance operational efficiency and product quality. Her responsibilities involve coordinating production schedules, managing supplier relationships, and ensuring that the brand's vision is effectively translated into the final products.
Previous Experience in Retail and Merchandising
Cheryl has a diverse background in the retail industry, having held various positions that enhance her expertise in merchandising and visual merchandising. She worked as a Merchandising Lead at Plain Vanilla for 10 months in 2020, and prior to that, she spent two years at lululemon as a Visual Merchandising Lead and Educator. These roles contributed to her understanding of brand management and customer engagement.
Educational Background
Cheryl Lim holds a Bachelor's degree in Communication and Media Studies from Nanyang Technological University, which she completed from 2015 to 2019. She also studied at Jurong Junior College, achieving GCE A Levels from 2013 to 2014. Additionally, she attended Korea University, where she participated in a Language Immersion Programme focused on Korean Language Level 1 in 2016.
Experience with Notable Brands
Cheryl has worked with several well-known brands, including The Walt Disney Company, where she participated in the International College Program for two months in 2018. Her experience at PR Communications Pte Ltd as both an Account Executive and an intern provided her with valuable skills in media and communications. She also worked as a Freelance Writer at GRVTY Media, further broadening her professional skill set.
Skills in Media and Communications
Cheryl Lim has developed a strong foundation in media and communications through her roles at PR Communications Pte Ltd and GRVTY Media. These experiences have equipped her with skills in account management and creative disciplines, which complement her merchandising expertise and support her current role in production.