Dominic Heinfling
About Dominic Heinfling
Dominic Heinfling is the Head of Product at LucaNet AG, where he has worked since 2021. He has extensive experience in product management across various companies and industries, including roles at Searchmetrics, Hubert Burda Media, and hotel.de AG.
Current Role at LucaNet AG
Dominic Heinfling serves as the Head of Product at LucaNet AG, a position he has held since 2021. In this role, he leads a department consisting of five teams, including Business Analysts, Requirement Engineers, Product Managers, Subject Matter Experts, UX/UI Designers, and Software Developers. His focus is on core business logic, ensuring that product strategies align with organizational goals.
Previous Experience in Product Management
Prior to his current role, Dominic held various positions in product management. He worked at LucaNet AG as Lead Product and Development for four months in 2020 and as Lead Development for an additional four months. His experience also includes roles at Searchmetrics, Inc as Product Owner/Product Manager in 2016, and at Hubert Burda Media in multiple capacities, including Project Lead and Senior Product Owner.
Educational Background
Dominic studied at Georg-Simon-Ohm-Fachhochschule Nürnberg, where he earned an MBA/Dipl. Betriebswirt from 2004 to 2009. He also completed an apprenticeship in Industrial Business Management at EUGEN WOERNER GmbH & Co. KG from 1998 to 2001. This educational foundation supports his extensive career in product management and development.
Leadership and Team Management
Dominic has demonstrated strong leadership skills throughout his career. He has led product teams of over 20 people and cross-functional teams of more than 10 individuals. His approach emphasizes individual development to maximize organizational output, fostering a collaborative environment that encourages innovation and efficiency.
Hands-On Approach to Product Development
Dominic employs a hands-on approach to product development, utilizing data-driven decisions. He actively engages in creating prototypes, wireframes, BPMN flowcharts, requirements, and acceptance criteria. His focus on understanding target groups and their needs informs the development of effective product strategies and roadmaps.