Marissa Ramirez
About Marissa Ramirez
Marissa Ramirez is a Manager of Demand Generation with extensive experience in marketing and content production. She has worked at Luma Health and Panoply, and has a background in Latin American Studies from UCLA.
Current Role at Luma Health
Marissa Ramirez serves as the Manager of Demand Generation at Luma Health, a position she has held since 2021. In this role, she focuses on developing and implementing strategies that drive engagement and retention throughout the marketing funnel. Her expertise in marketing automation and CRM systems supports the optimization of demand generation efforts.
Previous Experience at Luma Health
Prior to her current role, Marissa worked at Luma Health as a Marketing Campaign Manager from 2019 to 2021. During her tenure, she was responsible for creating and executing marketing campaigns aimed at increasing brand awareness and customer engagement. Her contributions during this period helped shape the company's marketing strategies.
Career Background
Marissa has a diverse professional background, having worked in various roles related to marketing and research. She was an Associate Marketing Manager at Panoply from 2018 to 2019 and also held positions as a Research Assistant at the University of California, Los Angeles. Additionally, she served as a Fulbright Fellow in Brazil, where she worked as an English Teaching Assistant.
Education and Qualifications
Marissa Ramirez earned her Bachelor's Degree in Latin American Studies from the University of California, Los Angeles, where she studied from 2013 to 2015. She also completed a General Education program at City College of San Francisco, achieving an IGETC Certificate from 2011 to 2013. Her educational background supports her expertise in marketing and research.
Skills and Specializations
Marissa specializes in content production aimed at driving engagement and retention. She has a proven track record in leading A/B testing initiatives to enhance marketing campaign effectiveness. Her skills in marketing automation and CRM systems are essential for developing effective demand generation strategies.