Brigeth Rivera
About Brigeth Rivera
Brigeth Rivera serves as the Vice President of Marketing at Lumen Learning, a position she has held since 2021. With extensive experience in marketing and product management across various educational companies, she has previously worked at McGraw-Hill Education, Knewton, and Pearson North America.
Current Role at Lumen Learning
Brigeth Rivera serves as the Vice President of Marketing at Lumen Learning, a position she has held since 2021. In this role, she is responsible for overseeing marketing strategies and initiatives that align with the company's mission to enhance educational experiences. Her leadership in marketing aims to promote Lumen Learning's products and services effectively.
Previous Experience in Marketing
Prior to her current role, Brigeth Rivera held several marketing positions in the education sector. She worked at McGraw-Hill Education as the Senior Product Marketing Manager for Adaptive Learning Products from 2012 to 2013 and later as the Executive Product Marketing Manager from 2015 to 2016. Additionally, she served as the Director of Marketing at Knewton from 2016 to 2018, where she focused on marketing strategies for educational technology.
Sales and Marketing Background
Brigeth Rivera has a strong background in sales and marketing within the education industry. She worked at Pearson North America as a Sales Director for the Northeast region from 2008 to 2010 and as a Sales Representative from 2005 to 2008. Her experience in sales complements her marketing expertise, providing a comprehensive understanding of the education market.
Educational Qualifications
Brigeth Rivera earned her Master's degree in English Literature from Seton Hall University, where she studied from 2002 to 2004. Prior to that, she obtained a Bachelor's degree in English and Environmental Science from Boston College, completing her studies from 1998 to 2002. Her educational background supports her roles in marketing and product development in the education sector.
Early Career Experience
Brigeth Rivera began her career in the education field as an Editorial Assistant at John Wiley and Sons from 2004 to 2005. She also worked as a Teaching Assistant at Seton Hall University during her graduate studies from 2002 to 2004. These early experiences laid the foundation for her future roles in marketing and product management.